What We Build: End to End Solutions for Scale

We deliver solutions that drive Gen Z sales and build lasting brand loyalty.

Branded Virtual Experiences

Virtual Items
& UGC

Influencer Marketing & Events

Performance & Reporting

Why Leading Brands Choose Us: Scale Meets Authenticity

Our success is built on the two core pillars that matter most to Gen Z: Massive Scale and Uncompromising Authenticity.

UNRIVALED AUDIENCE ACCESS

Instantly connect with over 200M+ monthly active players – the world's largest concentration of Gen Z consumers

AUTHENTIC, CULTURALLY RELEVANT CREATIVE

We don't just put your logo in a game. We create experiences that are fun, relevant, and native to the platform, guaranteeing player adoption and virality

ROBLOX
is the future of media

24%

More time on Roblox than TikTok & Youtube

Average min per day

Source: Qustodio

Proven Success

We’ve partnered with leading global brands to achieve massive results and redefine their Gen Z strategy. Explore the work that’s reached millions.

4.1 Million Character Interactions! Fans chatted, explored, and bonded with Monster High 2 characters brought to life as Roblox avatars.

2.5 Million Scavenger Hunt Tasks Completed! Players raced through four stages of interactive challenges inspired by the film.

Reached 68 Million Impressions! The campaign generated massive visibility and fan excitement across the Roblox community.

833,000 Hours Spent! Players immersed themselves in the LoveShackFancy world for hours of engagement.

2.6 Million Avatar Interactions! Custom 3D avatars brought the brand’s charm to life in game.

10% of Sales Donated to Girls Who Code Empowering the next generation of women in tech.

613 Million Engagements! Players interacted with Sonic 3 characters and environments across four Roblox Obby games.

46 Million Unique Users Reached! A global activation connecting fans of all ages during the month long event.

4 Million Hours of Playtime! Massive playtime time showing deep engagement and replay value.

Exclusive Free UGC Items! Fans unlocked limited collectibles through in game activities.

Sam’s Club Discounts & Decor! The experience featured unique branded decorations and redeemable discounts.

Viral Social Reach! Promoted through YouTube and TikTok creators, amplifying campaign visibility.

34 Million+ Character Impressions! Players engaged heavily with in game heroes like Scorchstrike and Grave-Spin.

840K Dialogue Engagements! Strong interactive storytelling through character conversations and lore.

28 Million Billboard Impressions! Massive campaign visibility across the Roblox ecosystem.

56.7 Million Total Impressions! Massive visibility across Roblox through multi game placements and brand activations.

50.7 Million Billboard Impressions! High-performing exposure across top games including Obby But You’re On a Bike and Reborn As Swordsman.

Consistent Weekly Jo Reach! Sustained visibility across 7+ weeks of performance-driven placements.

+1,000% Player increase on the IP integration date

80% of all players engaged with the Strawberry Shortcake characters

Natively reached target audience through Roblox influencers across different platforms like TikTok and YouTube

Our Team:
Experts at the Helm

Meet the leaders driving strategy and execution for our partners. We bring aunique blend of global marketing leadership and true Roblox native expertise

Amy Zehren

CMO

Tiberiu Musat

Exec. Producer

Roblox goes way beyond traditional ads

— Wanna put your whole store in the game and let people wear your clothes in the metaverse?

— Done!

With endless clothing and accessories to customize Roblox characters, your brand gets visibility across the entire platform. Every player who rocks your merch carries it into other games — spreading your brand everywhere.

We can build a full-on event with custom UI, your music in the background, and your art everywhere for players to explore and admire.

— Wanna create a whole new world dedicated to your art?
‍
— Absolutely!

— Wanna drop a level that screams how cool you are?
‍
— Say no more!

The platform is insanely flexible. Imagine a floor made of burgers, hundreds of sports cars lighting the way, dancing watermelons, and a starry sky of cucumbers. If you can dream it, Roblox can play it.

Roblox goes way beyond traditional ads

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